Fortnite has never been shy about blending gaming with pop culture, but sometimes a crossover doesn’t just land, it dominates. That’s exactly what’s happening right now with Kim Kardashian’s “Iconic” outfit, which has surged to the top of Chapter 7’s usage charts and is comfortably sitting as the most-worn skin of the season by a wide margin.
This isn’t just another celebrity cameo moment. Data pulled from Fortnite community tracking tools shows Kim’s skin massively outpacing the rest of the pack, leaving even long-time favorites trailing behind. You don’t even need to stare at spreadsheets to feel it; jump into a match and chances are high you’ll run into multiple variations of the same star-studded look by the time the first storm circle closes.
One of the biggest reasons for its popularity seems to be flexibility. The Iconic outfit isn’t a simple one-and-done cosmetic; players can tweak hairstyles, colors, accessories and more, turning it into a personal fashion playground. That level of customization has turned the skin into a social toy as much as a cosmetic, fueling memes, clips, comparisons and a sort of “which Kim are you today?” energy across the community.
It also speaks to Fortnite’s strange superpower. The game can take something straight out of celebrity culture, drop it into a battle royale full of rocket launchers and mythic loot, and somehow make it feel completely natural. Whether you love the crossover era or miss the simpler days of Chapter 1, it’s impossible to deny that Fortnite still knows how to take over the conversation.
Kim Kardashian’s reign on the usage charts doesn’t look like it’s slowing any time soon, and it’s another reminder that Fortnite isn’t just a shooter anymore, it’s a full-blown cultural stage, and right now, the spotlight belongs to Iconic Kim.
Are you among the players rocking the skin this season, or are you sticking with your longtime favorites? Share your thoughts with us and keep following VGNW and our X page for more gaming news and community highlights.
How long will the Iconic outfit remain popular?
There’s no sign of its momentum slowing. As Chapter 7 continues, the Iconic skin currently looks set to remain one of the defining cosmetics of the season.
